A day in the life: tracking e-reader and tablet owners’ activities and patterns of use
Symposium: 2011: San Francisco, Session 5 - Tablet Users: Behaviours and Mindsets
Authors: Baim, Julian, Becker, Risa, Galin, Michal, Lipman, Aaron, Mattlin, Jay A., Pittsinger, Matthew
Organisations: GfK MRI
Topics: Digital Platforms, Tablets and e-readers – readership on
The Digital Reader Market: Soundings in an Emerging Technology
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Baim, Julian, Collins, James, Lipman, Aaron
Organisations: Mediamark Research Inc
Topics: Digital Platforms, Multi-platform Measurement