The power of the written word
Symposium: 2005: Prague, Session 6 - Print in a Multi Media World
Authors: Math, Andras, Perjés, Tamás
Organisations: Ipsos-Szonda, Ringier
Topics: Advertising Effects, Inter-media Comparison
Symposium: 2005: Prague, Session 6 - Print in a Multi Media World
Authors: Math, Andras, Perjés, Tamás
Organisations: Ipsos-Szonda, Ringier
Topics: Advertising Effects, Inter-media Comparison