How are we doing?
Symposium: 1985: Salzburg, Session 8 - How Are We Doing?
Authors: Schiller, Clark
Organisations: Time Inc.
Topics: General
EFFECTS OF INTERVIEWER – BIAS ON READERSHIP CLAIMS
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Fieldwork, Questionnaire Design
THE EFFECTS OF CANDOUR IN RESPONDENT INSTRUCTIONS ON OVERCLAIMING OF MAGAZINE READERSHIP
Symposium: 1983: Montreal, Session 5 - Technical issues: title recognition, screens and filters, and bias
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Questionnaire Design
ELECTRO-MECHANICAL DEVICES FOR RECORDING READERSHIP: A REPORT OF A DEVELOPMENT PROJECT
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Fusion and Modelling, Passive Measurement
A study of overclaiming readership using a recent reading technique
Symposium: 1981: New Orleans, Session 2 - Alternative techniques and the problems of validation
Authors: Schiller, Clark
Organisations: Time Inc.
Topics: Readership Model