What is the Impact of Magazine Readership on Website Visitation
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Collins, James, Eadie, Wayne
Organisations: Magazine Publishers of America, Mediamark Research Inc
Topics: Digital Platforms, Inter-media Comparison, Multi-platform Measurement
The Digital Reader Market: Soundings in an Emerging Technology
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Baim, Julian, Collins, James, Lipman, Aaron
Organisations: Mediamark Research Inc
Topics: Digital Platforms, Multi-platform Measurement
Internet site measurement developments and print
Symposium: 2007: Vienna, Session 10 - Print Media as Brands
Authors: Collins, James, McDonald, Scott
Organisations: Condé Nast Publications, Mediamark Research Inc
Topics: Multi-platform Measurement
Dynamic segmentation fusion
Symposium: 2007: Vienna, Session 4 - Advancing Data Integration
Authors: Collins, James, Pingitore, Gina
Organisations: J.D. Power & Associates, Mediamark Research Inc
Topics: Fusion and Modelling
Consumer Newspaper Choice in Markets with Free Print Options: Are Free Daily Newspapers Competition or Opportunity for Traditional Paid Products?
Symposium: 2005: Prague, Session 7 - The Business of Publishing
Authors: Collins, James, Mahoney, Kathleen P.
Organisations: Scarborough Research Corporation, The New York Times
Topics: Newspaper Measurement
Hardcopy and internet newspapers: complements or substitutes?
Symposium: 2003: Cambridge, Massachusetts, Session 5 - Internet Effects
Authors: Collins, James, Gentzkow, Matthew A.
Organisations: Department of Economics, Harvard University
Topics: Multi-platform Measurement
Print and multi-media optimization: an evolutionary approach
Symposium: 1999: Florence, Session 6 - Refining Our Models
Authors: Collins, James, Harris, Steve
Organisations: BMRB International, Scarborough Research Corporation
Topics: Analysis Issues
Benchmarking : from theory to practice
Symposium: 1997: Vancouver, Session 4 - Fusion and Modelling
Authors: Collins, James, Mallett, Daniel
Organisations: Simmons Market Research Bureau
Topics: Fusion and Modelling