The frequency scale – problems and priorities

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THE LAST READER?

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THE DEMAND FOR EXTRA DATA: HOW DIRECT ENTRY CAN HELP

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RELATIONSHIPS BETWEEN CIRCULATION, COPY LIFE MASURED READERS, AND READING EVENTS

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SECOND THOUGTHS ON VALIDATION

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AN EXPERIMENT WITH GROUPED TITLES

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Recent reading and recogniton experiments for sunday newspapers and their supplements

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Replicated and parallel readership

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