The news business model conundrum
Symposium: 2017: Madrid, Session 2: Will Readers Pay for Quality? Business Models and Threats
Authors: Vir, Jason
Organisations: Kantar Media
Topics: Business Models
An Enhanced Target: The ‘Key Audience’
Symposium: 2017: Madrid, Session 2: Will Readers Pay for Quality? Business Models and Threats
Authors: Gonsalves, Bruce, Mehta, Hemant, Wicken, Geoff
Organisations: Kantar Media
Topics: Engagement (all platforms) – see also Quality of Reading, Quality of Reading
NOBO – The Cookie Monster
Symposium: 2017: Madrid, Session 4: Innovations in Currencies from Around the World
Authors: Brown, Jonathan, Schut, Karin
Organisations: Kantar Media, Vinex
Topics: Data Collection, Electronic Measurement, Fusion and Modelling, Internet audiences / measurement - see also Multi-Platform Measurement, Multi-platform Measurement, Passive Measurement, Survey Descriptions
ABOS: Online research without the panel
Symposium: 2017: Madrid, Session 6: Are Online Samples and Panels Sustainable?
Authors: Vagg, Trevor
Organisations: Kantar Media
Topics: Data Collection, Sampling
Is there a Cyborg future for print?
Symposium: 2017: Madrid, Session 7: Audiences San Frontieres: Evolving Approaches to Media Measurement
Authors: Callius, Peter, Ekman, Niklas, Østnes, Tore, Sandvik, Ingvar
Organisations: Kantar Media
Topics: Audience Targeting (see also Programmatic), Industry Issues, Programmatic
Taking MARS Digital
Symposium: 2015: London, Session 3 - Better Methods, Making Progress
Authors: Krahn, Jayne, Melton, Eric
Organisations: Kantar Media
Topics: Fusion and Modelling, Internet (as data collection tool), Panel Research, Questionnaire Design, Survey Descriptions
The Value of Engagement among the Online News Audience
Symposium: 2015: London, Session 6 - Audience Engagement: The Next Generation
Authors: Wicken, Geoff, Ying, Shen
Organisations: China, Kantar Media
Topics: Engagement (all platforms) – see also Quality of Reading
The Future of Measurement
Symposium: 2013: Nice, Session 2 - Tackling Specialised Measurement Challenges Moderator: Richard Silman
Authors: Beck, Jennie
Organisations: Kantar Media
Topics: Digital Platforms, Multi-platform Measurement
Digital and the Convergence of Generations
Symposium: 2013: Nice, Session 5 - Evolving Reader Psychology Moderator: Kate Sirkin
Authors: Alexandrova, Mila, Flynn, Polly, Wicken, Geoff
Organisations: Kantar Media
Topics: Digital Platforms
Incorporating Meters into the TGI Survey
Symposium: 2013: Nice, Session 7 - Hybrid Data Strategies Moderator: Josh Chasin
Authors: Greene, David
Organisations: Kantar Media
Topics: Fusion and Modelling, Passive Measurement