In the mood: effects of the introduction of a sunday paper
Symposium: 2005: Prague, Session 7 - The Business of Publishing
Authors: Bronner, Fred, Faasse, John
Organisations: Kobalt BV Media Services, University of Amsterdam
Topics: Newspaper Measurement
What the world needs now
Symposium: 2003: Cambridge, Massachusetts, Session 7 - Air Alternatives
Authors: Faasse, John, Van Meerem, Leendert
Organisations: Infomart, Kobalt BV Media Services
Topics: Data Collection, Readership Model