Changes in demand: the publishers perspective
Symposium: 2007: Vienna
Authors: Hague, Anita, McGarrigle, Andre
Organisations: Guardian News and Media, The Financial Times
Topics: Multi-platform Measurement
Hearts and minds – managing a newspaper brand in the digital age
Symposium: 1999: Florence, Session 9 - Web Measurement and Marketing
Authors: Asquith, Richard, Hague, Anita
Organisations: BMRB International, The Financial Times
Topics: Multi-platform Measurement
Can’t buy me love, but how about response? an analysis of response rates from the european business readership survey
Symposium: 1999: Florence, Session 4 - The Response Rate Challenge
Authors: Birt, Hilary, Gorczyca, Faye, McDonald, Simon
Organisations: Ipsos MediaCT, The Financial Times
Topics: Response Rates
Not drowning but waving: researching the internet
Symposium: 1997: Vancouver, Session 6 - Can We Do More and Can We Do It Better
Authors: Highland, Peter, Jacklin, Nigel
Organisations: Objective Research, The Financial Times
Topics: Multi-platform Measurement