THE POTENTIAL CONTRIBUTION OF READERSHIP DIARY PANELS
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Buck, S F, Spackman, Nigel
Organisations: AGB Research Plc, RSGB
Topics: Panel Research, Validity
COMPARISON BETWEEN INTERVIEW AND DIARY DATA ON NEWSPAPER READERSHIP
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Stocks, John
Organisations: Marplan
Topics: Panel Research
DYNAMIC VARIABLES IN MEDIA RESEARCH: FINDINGS FROM A PERSONALLY INTERVIEWED PANEL
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Hansen, Jochen
Organisations: Institut für Demoskopie Allensbach
Topics: Panel Research
ELECTRO-MECHANICAL DEVICES FOR RECORDING READERSHIP: A REPORT OF A DEVELOPMENT PROJECT
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Schiller, Clark, Schreiber, Robert
Organisations: Time Inc.
Topics: Fusion and Modelling, Passive Measurement
HYPNOSIS AND TELESCOPING: SOME REDISCOVERED FACTS
Symposium: 1983: Montreal, Session 4 - Validity: panels and other approaches
Authors: Appel, Valentine
Organisations: Simmons Market Research Bureau
Topics: Readership Model, Validity