Reading India Right
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Chandy, Varghese, Thundathil, Tomson
Organisations: The Malayala Manorama Co Ltd
Topics: Sampling, Survey Descriptions
The New Norwegian NRS: From AIR to Extended Currencies
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Futsæter, Knut Arne, Østnes, Tore, Sandvik, Ingvar
Organisations: TNS Gallup
Topics: Page Exposure, Readership Model, Sections Readership, Survey Descriptions
Online Print Publications and the Viability of Charging for Online Content
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: D'Amico, Ted, Lee-LeGassick, Kelsey, Shullman, Robert, Vogel, Judy
Organisations: Ipsos Mendelsohn, PHD USA
Topics: Digital Platforms, Industry Issues, Inter-media Comparison, Multi-platform Measurement
Readership in the Age of the Internet
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Page, Katherine
Organisations: National Readership Survey, GB
Topics: Digital Platforms, Industry Issues, Model Bias
What is the Impact of Magazine Readership on Website Visitation
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Collins, James, Eadie, Wayne
Organisations: Magazine Publishers of America, Mediamark Research Inc
Topics: Digital Platforms, Inter-media Comparison, Multi-platform Measurement
Readership Across Platforms
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: De La Macorra, Alicia, De Zúñiga, Carlos
Organisations: Ipsos MediaCT
Topics: Brand Attributes, Digital Platforms, Inter-media Comparison, Internet audiences / measurement - see also Multi-Platform Measurement, Multi-platform Measurement
The Digital Reader Market: Soundings in an Emerging Technology
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Baim, Julian, Collins, James, Lipman, Aaron
Organisations: Mediamark Research Inc
Topics: Digital Platforms, Multi-platform Measurement
Pakistan goes Multi-media with an Advertiser Driver ‘Single Source’ Survey
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Masson, Peter J, Sattar Babar, Abdul
Organisations: Bucknull & Masson, MEMRB-IRI
Topics: Fusion and Modelling, Inter-media Comparison, Page Exposure, Survey Descriptions
The Print Media Surveys in Spain
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Gabardo, José Andrés
Organisations: AIMC (Asociación para la Investigación de Medios de Communicación)
Topics: Fusion and Modelling, Survey Descriptions
Setting the scene: What’s new around the world
Symposium: 2009: Valencia, Session 1 - The Changing Scene
Authors: Meier, Erhard
Topics: General, Survey Descriptions