The New Swiss National Readership Survey: Fit for the future
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Amschler, Harald, Hoffmann, Jella
Organisations: WEMF
Topics: Data Collection, Digital Platforms, Internet (as data collection tool), Multi-platform Measurement, Tablets and e-readers – readership on
Australia: Building a 21st Century Readership Survey
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Green, Andrew, White, Heather
Organisations: Ipsos MediaCT, Newscorp Australia
Topics: Data Collection, Digital Platforms, Internet (as data collection tool), Multi-platform Measurement, Survey Descriptions
Is a Multimodal Print & Digital NRS relevant?
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Cour, Nicolas, Saint-Joanis, Gilbert
Organisations: Audipresse, CESP, François Dupont
Topics: Data Collection, Digital Platforms, Internet (as data collection tool), Multi-platform Measurement, Survey Descriptions, Tablets and e-readers – readership on
3 X New – Magazine Research in Norway
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Broady Aasebø, Adina, Futsæter, Knut Arne, Østnes, Tore, Sandvik, Ingvar
Organisations: Aller Media, TNS Gallup
Topics: Advertising Effects, Data Collection, Internet (as data collection tool), Page Exposure, Survey Descriptions
Print Plus: Measuring Digital Print Platforms
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Bassler, Alke, Petric, Irena
Organisations: gfk Intomart, NOM
Topics: Digital Platforms, Multi-platform Measurement, Tablets and e-readers – readership on
Digital Editions: Modelling Reach and Frequency
Symposium: 2013: Nice, Session 1 - Adapting to Cross-Platform Moderator: Andy Brown
Authors: Agresti, Joseph, Baim, Julian, Cleveland, Britta, Cohen, Seth, Collins, James, Frankel, Martin, Greenfield, Marlene, Klein, Caryn, McDonald, Scott
Organisations: Condé Nast Publications, GfK MRI, Hearst Corporation, Meredith Corporation, Time Inc.
Topics: Fusion and Modelling, Passive Measurement